The timing could hardly be better for Page One. Andrew Rossi's riveting report on the health of The New York Times hits the screen as the entire media industry is getting buffeted by change. With the rise of the Internet as a primary news source, along with the loss in ad revenues and circulation for major dailies, it's no secret that newspapers have become an endangered species. Adding to the print world's woes are the layoffs and debilitating cutbacks at surviving papers, along with the prominence of aggregator sites like Gawker and Huffington Post. Enlivened by punchy personalities and a collage-style form, Rossi's documentary (slated to open The Film Society of Lincoln Center's new Eleanor Bunin Munroe Film Center) nervously circles a once-unthinkable question: Can America's paper of record survive the death of newsprint?
Granted amazing access to the Times, Rossi roams its glitzy new precincts, recording cross-cubicle debates and collaborations, even penetrating the sanctum sanctorum of meetings to determine the makeup of page one. He cannily focuses on the Times' ramped-up Media Desk, which reports on shifts in the media industry and the impact of the Internet on traditional institutions, including the Times. By foregrounding the paper's own take on the forces arrayed to undermine it, the film's overarching theme of “Whither Print?” is doubled by internal commentary.
Manning the Media Desk is a cast of intriguing characters—a pretty macho club, it should be said—including Tim Arango, a young reporter covering Comcast's acquisition of NBC, who mid-filming volunteers to go to Baghdad for the paper, and Brian Stelter, an upstart media blogger scooped up by the Times. As Stelter frames a primary dilemma, “Media is trying to do more with less—but how do you cover the President on the cheap?” All but hijacking the show is frog-voiced veteran media reporter David Carr, an unlikely but charismatic spokesman for the paper of record, who by his own admission was a single parent on welfare and former crack addict. Carr excels at sussing out the truth by prodding reluctant sources and—as in a meeting with Vice magazine execs—amusingly cutting through BS and canned responses. A one-man argument for the old-school journalistic methods now in jeopardy, Carr is seen throughout the film at panels and conferences defending the value of the Times and appearing somewhat bemused by his role.
The film is rounded out by archival footage of former editor Turner Catledge, as well as commentary from such observers as The New Yorker's David Remnick, Gawker's Nick Denton and WikiLeaks' Julian Assange. Times editor-in-chief Bill Keller appears on camera, owning up with surprising candor to the grim state of the news media and the Times' loss of authority when WikiLeaks can just flash the news on YouTube. Other Times-men interviewed appear equally uncertain about the fate of their own livelihood as the old models of profit-making are upset.
After such bracingly partisan docs as Charles Ferguson's Inside Job, some may find Rossi's approach overly respectful—Judith Miller is let off the hook too easily. (“My sources were wrong” is all she says, though another reporter remarks, “Judith Miller needed to be reined in.”) And the collage-like, nonlinear style echoes the short attention span of new media, perhaps unintentionally reflecting Carr's comment on the “cacophony of information out there.” But overall, Rossi brilliantly makes the case that despite the death watch on the Times, the paper continues to set the agenda and rigorous journalism is not only thriving but essential.